Hi, I'm Olivia Starling!
Your Marketing BFF
I've built - and exited - a million-dollar brand so that you can do the same.
My journey to a million dollar brand was anything but boring...
2019
I started my first business in 2019 with a toddler on my hip and the last $300 I had left on a credit card,
I was running on fumes, financially and emotionally.
After a ton of research, I learned about e-commerce and went all in. I used my last $300 to buy my first batch of inventory. A few months in and 0 sales later, an influencer shared my product.
And just like that, I sold out overnight.
6 MONTHS IN
We crossed the 6-figure mark
10 MONTHS IN
I quit my 9-5
12 MONTHS IN
I became a single mom and my company hit $500,000 in sales
2023
We had grown 300% year over year and crossed the 7-figure mark in annual revenue.
One of my videos about being divorced went viral, and I was featured in Newsweek. Then my brand was picked up by ABC and was featured on Good Morning America, The View, and local news stations.
Some customers ordered more than 30 times. We had a 40% return customer rate, which is almost unheard of in e-commerce.
Hi, I'm Olivia Starling!
Your Marketing BFF
I've built - and exited - a million-dollar brand so you can do the same.
My journey to a million-dollar brand was anything but boring...
2019
I started my first business in 2019 with a toddler on my hip and the last $300 I had left on a credit card,
I was running on fumes, financially and emotionally.
After a ton of research, I learned about e-commerce and went all in. I used my last $300 to buy my first batch of inventory. A few months in and 0 sales later, an influencer shared my product.
And just like that, I sold out overnight.
6 MONTHS IN
We crossed the 6-figure mark
10 MONTHS IN
I quit my 9-5
12 MONTHS IN
I became a single mom and my company hit $500,000 in sales
2023
We had grown 300% year over year and crossed the 7-figure mark in annual revenue.
One of my videos about being divorced went viral, and I was featured in Newsweek. Then my brand was picked up by ABC and was featured on Good Morning America, The View, and local news stations.
Some customers ordered more than 30 times. We had a 40% return customer rate, which is almost unheard of in e-commerce.
From the outside, everything looked incredible.
But behind the scenes, I was burnt out.
Everything ran through me. Every decision, every fire, every task.
And I knew I couldn’t keep going like that.
So I made a new goal. I would automate everything I could in my business. And marketing was the first thing I tackled.
That’s when everything shifted.
I built email automations that worked while I slept. I created systems that nurtured my customers, sold my products, and brought people back again and again without me having to show up every single day.
From the outside, everything looked incredible.
But behind the scenes, I was burnt out.
Everything ran through me. Every decision, every fire, every task.
And I knew I couldn’t keep going like that.
So I made a new goal. I would automate everything I could in my business. And marketing was the first thing I tackled.
That’s when everything shifted.
I built email automations that worked while I slept. I created systems that nurtured my customers, sold my products, and brought people back again and again without me having to show up every single day.
In 2024, my business was acquired and I made the decision to shift into teaching other business owners the exact formula I used to grow my brand.
Whether you’re just starting out or scaling fast, I want to help you build a business that doesn’t drain you.
One that works while you live your life. One that brings in consistent sales without you having to hustle every day.
I teach marketing that feels fun and doable.
I teach the systems that actually work.
And I teach it in a way that makes you feel like you’re not doing it alone anymore.
You don’t need a big team or a viral moment. You just need the right tools and a little support.
And I’d love to be that person in your corner.
Let's grow your business together.
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